Affiliate marketing is one of the most effective ways for anyone to earn money online. This is a quick and passive method to earn cash that is highly scalable, and that is easy to set up.
No technical skill is required, and if you choose the right products and connect with the right market, you can stand to make hundreds or even thousands of dollars in a short space of time.
When you just start out with affiliate marketing, the chances are you’ll make a lot of small and big mistakes that might cost you a lot of money and most importantly your time.
When I started out with affiliate marketing, I also made a lot of mistakes and learn a lot of lessons from them.
In this post, I’m going to discuss the common affiliate marketing mistakes that almost every new affiliate marketer make, when they’re just starting out.
1. Promoting offers using paid ads without prior knowledge
Most of us want to make quick money and become rich overnight.
And due to the urge of making money quickly, we often make a lot of mistakes and this happens in affiliate marketing too.
I’ve seen many people who start affiliate marketing, end up running ads in order to make money quickly without any knowledge or even knowing how it works. As a result, they end up losing a lot of money before they even realize it.
2. Selecting a poor quality product.
There are thousands and thousands of products in all kinds of niches.
It is really hard to select a high-quality product, especially when you are searching for products on affiliate networks like ClickBank, Warriorplus, Jvzoo, etc.
In most cases, you end up selecting a poor quality product that doesn’t convert well or has high competition.
4. Not Knowing Who your customers are.
Many new affiliate marketers start promoting offers not knowing who their actual customers are. At the end of the day, their all hard work and time goes in vain.
If you don’t know who your customer is? How are you going to target people and sell products to them?
For example, let’s say you’re promoting a live chat software that helps in customer support. Now, who do you think your genuine buyers are?
It’s obvious that you’ll target someone who is running a website or have an online business, right?
To promote this product you’re not going to target someone who wants to lose weight.
So, before promoting any product, take some time to understand who can be your genuine customers and start promoting the product to your targeted people. This will help you target the right person and increase in ROI.
4. Not Tracking Sales
It is really important to track the sales especially if you’re promoting affiliate offers using paid methods.
Many new affiliate marketers don’t track their sales and while scaling their product they fail miserably, Why?
Because they keep on promoting on platforms that don’t convert well or they don’t know where from they’re actually getting the sales.
Marketing is all about tracking and optimizing the data you’ve collected. Recognizing successful patterns in your campaigns is necessary for your success.
You’re more likely to succeed in scaling if you know what category of people or what platform is giving the best ROI.
5. Not Knowing About The Product
This is one of the most common mistakes I’ve seen. Many new affiliates products they’ve no idea of.
It is not possible to sell anything that you don’t know.
Remember people buy from people and if you promote something that you’ve used or using, you’ll promote it from the view of a happy customer and not from the view of a salesperson.
One more piece of advice, even you don’t use the product try to get an idea or research the product to get an idea of the product before you start promoting it.
6. Not Providing Value to the Customers
You need your customer more than they need you.
They can find an alternative of you but you can’t find any alternative of your customers. So, make sure to provide value to your customers before you actually start selling to them.
By providing value to your customers, you build trust in them and people are more likely to buy from a trusted person than just some strangers who are trying to sell things to them.
7. Spamming affiliate links
Spamming link with the hope of getting sales is a foolish act.
This act can be seen in many social media groups, many people keep spamming links in social media groups and this feels very annoying.
Actually, I don’t find any use in spamming affiliate links, it’s just a waste of time and annoy people in the group. However, most people end up ignoring those affiliate links.